With the number of businesses offering logo design services on the Internet on the rise it is hard for online shoppers to determine which service to use. As the best option we advise going for a custom logo design as this is the best method of getting a logo that is tailor made for your company for a reasonable sum.
A company logo is particularly important as it gives customers an image to relate to their memories of a business. Underneath we examine a few of the factors to mull over before you hand over this crucial branding assignment to a designer.
Do not make the mistake of looking for the least expensive choice. Value should be your main selection criteria rather than price and keep in mind that while there are bargains out there you probably won't get good quality designs if you pay the bear minimum.
Professional logo designers have a duty to clients to create designs that are unique and not infringing on the trademarks of other organizations. Go for a design firm from the United States to cover your company in the unlikely situation where you are sued for copyright infringement.
Once you start comparing companies start by glancing through the portfolios on their websites to get an impression of the style of designs that they do. Most have a portfolio set out into industry categories so you can see some samples that they have made for businesses similar to yours.
Typically a variety of packages are presented and they will usually differ by the following points.
1) How many designers will work on your case? If more than one designer has input into the project then you will get several different perspectives.
2) Every package should offer a number of preliminary concepts that you will be emailed to review. Confirm that you will receive real design variations and not only the same designs with different variations in color.
3) Revision rounds. If the preliminary concepts that the company email to you are not quite what you were expecting then you usually can request minor adjustments or revisions. Make sure that it is clear as to exactly how many revision rounds your package includes.
4) Delivery times for initial designs are typically between two to five days. Make certain that you also know the length of time you will have to wait if you ask for small revisions to the design.
5) The refund policies outlined by each logo business will be different. They sometimes appear to offer an attractive policy on their website but escape from their obligations in the fine print. Be sure to read the small print relating to guarantee policies.
Online logo design firms are the best way to go these days and will cost you much less than you would pay a graphic designer for a face to face consultation.
Do your homework and proceed carefully and you will discover that it is possible to get a great customized business logo without it costing the earth.
A company logo is particularly important as it gives customers an image to relate to their memories of a business. Underneath we examine a few of the factors to mull over before you hand over this crucial branding assignment to a designer.
Do not make the mistake of looking for the least expensive choice. Value should be your main selection criteria rather than price and keep in mind that while there are bargains out there you probably won't get good quality designs if you pay the bear minimum.
Professional logo designers have a duty to clients to create designs that are unique and not infringing on the trademarks of other organizations. Go for a design firm from the United States to cover your company in the unlikely situation where you are sued for copyright infringement.
Once you start comparing companies start by glancing through the portfolios on their websites to get an impression of the style of designs that they do. Most have a portfolio set out into industry categories so you can see some samples that they have made for businesses similar to yours.
Typically a variety of packages are presented and they will usually differ by the following points.
1) How many designers will work on your case? If more than one designer has input into the project then you will get several different perspectives.
2) Every package should offer a number of preliminary concepts that you will be emailed to review. Confirm that you will receive real design variations and not only the same designs with different variations in color.
3) Revision rounds. If the preliminary concepts that the company email to you are not quite what you were expecting then you usually can request minor adjustments or revisions. Make sure that it is clear as to exactly how many revision rounds your package includes.
4) Delivery times for initial designs are typically between two to five days. Make certain that you also know the length of time you will have to wait if you ask for small revisions to the design.
5) The refund policies outlined by each logo business will be different. They sometimes appear to offer an attractive policy on their website but escape from their obligations in the fine print. Be sure to read the small print relating to guarantee policies.
Online logo design firms are the best way to go these days and will cost you much less than you would pay a graphic designer for a face to face consultation.
Do your homework and proceed carefully and you will discover that it is possible to get a great customized business logo without it costing the earth.
About the Author:
To read aReview of The Logo Loft and to compare several of the best online logo firms by value, service and refund policies visit - Logo Reviews
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